This is the story of how Netflix, the world's most popular streaming service, was set up. The book includes the memoirs of one of the company's co-founders, who describes how a simple idea and just a dream turned into a multi-billion dollar business. Investors and partners were skeptical about the idea: “It will never work”, but the startup eventually paid off thanks to the persistence, determination and intuition of its founders.

Randolph M. That will never work : the birth of Netflix and the amazing life of an idea / Marc Randolph. - London : Endeavour, 2021. - 311, [1] p. (Location – English reading room, catalog code – 384 RAN)